Fenway

Fenway

Fenway

ATLANTA, GEORGIA - MAY 07: Usher performs during the Strength Of A Woman Festival & Summit State Farm Arena Concert at State Farm Arena on May 07, 2022 in Atlanta, Georgia. (Photo by Derek White/Getty Images for Strength Of A Woman Festival & Summit)

This year’s Super Bowl halftime show was announced.  We’re looking back at the Super Bowl halftime performers club Usher is joining.  To be selected or even considered to perform in the middle of the biggest game in the world with the whole world watching is one of the biggest honors an artist can receive.  How are artists selected though?

Halftime Performer Selection Process

The artist selection process comes with a lot of pressure on the NFL due to its massive popularity. Some of the key factors they take into play when deciding include an artist’s overall performance, popularity, and musical genre. The NFL then builds a shortlist of popular artists who have broad appeal.  It’s in fact the town hosting the big game that makes the final selection from that list according to Betus.com.  On a stage of this magnitude, this has to be a huge payday for the artist, right?

Do Super Bowl Halftime Performers Get Paid?

I’ve always heard that the artists don’t get paid so I went to Yahoo Sports and did some research.  It’s true.  Rihanna didn’t get paid last year, nor did Beyonce, Lady Gaga, Bruno Mars, and even Michael Jackson back in the early 90s.  The NFL does however cover any and all expenses needed to put the show on, as well as all travel costs.  The artist can still expect to make money from their performance through streams and album purchases.  Even though they know perform for free, artists have actually performed at multiple halftime shows.

Are Super Bowl Halftime Performers Invited Back?

There have only been a small handful of artists who have had the honor to perform at the halftime show multiple times.  Justin Timberlake has performed three times.  The 2001 halftime show was his first one when he was with N’SYNC.  In 2004 he joined Janet Jackson on stage which is when the infamous “Wardrobe Malfuntion” happened.  In 2018 he was the headlining act.  Bruno Mars was the main act in 2014.  Two years later he joined Coldplay and Beyonce on stage for a very energetic halftime show.  Beyonce also headlined in 2013.

It’s Usher’s Time Now

I’m happy Usher was selected to perform at this year’s halftime show.  If you’re a millennial like me who’s been consuming pop culture since the fifth grade then the nostalgia feeling it’s definitely there.  I think he’ll bring a lot of energy and swag to the performance.  It’ll be nice to see him back in the spotlight.  Also, the game will be in Las Vegas this year so you never know who else will show up!  This year’s Super Bowl halftime show was announced.  We’re looking back at the Super Bowl halftime performers club Usher is joining.

  • Rihanna in 2023

    There were so many people waiting to see Rihanna perform live and she did not disappoint.  She performed all of her bangers perfectly with her baby bump eventually on full display.

  • Dr. Dre, Snoop Dogg, Eminem, Mary J. Blige, Kendrick Lamar & 50 Cent in 2022

    The Super Bowl was held at a new stadium in Las Angeles.  This was one of my favorite performances and I loved the production.  We even got to see 50 Cent rap upside down, which, I got a little worried about after about 20 seconds.  Thankfully he didn’t pass out.

  • The Weeknd, 2021

    This was a weird one because we were still in a Pandemic and seating capacity was limited to 25,000.  However, everyone there cheered so loud it sounded like a full-capacity event.  I think we were all just happy to see live music being performed at that point.

  • Shakira and J-Lo, 2020

    I enjoyed this high-energy performance from two powerful pop stars very much.  After watching a bunch of dudes push each other around for an hour, it was refreshing to see Shakira and J-Lo grab everyone’s attention and take over the world.

  • Bruno Mars and Red Chilli Peppers, 2014

    This is one of my favorite performances.  I rewatched this and forgot how awesome of a drummer Bruno Mars is.  The world needs more live Bruno Mars shows.

    Watch more halftime shows here!

    SOURCES| Betus.com | Yahoo Sports | Wikipedia

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