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Yesterday, Kim Kardashian shared how she celebrated her 40th birthday. The post was filled with pictures of her family and friends on a private island.

She captioned the photos, “40 and feeling so humbled and blessed. There is not a single day that I take for granted, especially during these times when we are all reminded of the things that truly matter. For my birthday this year, I couldn’t think of a better way to spend it than with some of the people who have helped shaped me into the woman I am today. Before COVID, I don’t think any of us truly appreciated what a simple luxury it was to be able to travel and be together with family and friends in a safe environment.”

“After 2 weeks of multiple health screens and asking everyone to quarantine, I surprised my closest inner circle with a trip to a private island where we could pretend things were normal just for a brief moment in time. We danced, rode bikes, swam near whales, kayaked, watched a movie on the beach and so much more. I realize that for most people, this is something that is so far out of reach right now, so in moments like these, I am humbly reminded of how privileged my life is. #thisis40”

As expected, the post got a lot of attention. Mainly because Kim is bragging about jet-setting to a private island in the middle of a pandemic. Meanwhile, people are sick, dying, losing jobs, and struggling to stay afloat. Many pointed out that the post was tone-deaf, and many thought Kim should’ve “read the room.”

Shortly after her post went viral, people began making memes mocking Kim. And the #KimKardashianBirthday content is hilarious.

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